Capability
Focus

NuWorks builds, operates, and deploys digital services
to help brands and businesses scale in the digital economy. This is made possible
through StoryTeching: the process by which we utilize our
end-to-end digital capabiities in content, commerce,
customer experience, performance marketing, app dev, and martech.

Content

We create data-inspired messages that drive culture and technology. We produce highly engaging content to trigger brand love. We deploy brand-building solution to spur business growth.

What's Included:

Insights and Strategy

We develop campaigns that deliver on short-term brand activations and long-term brand building. By creating targeted and personalized communications, we help brands execute creative experiences and impactful messaging across the stages of the marketing funnel.

Social Media Page Engagement

We manage comments and private messages in brand social accounts (inbound). This covers FAQ Management and SMPI process for complaints, recommendations and inquiries on Facebook, Twitter, and Instagram.

Creative Tech

To further the effectiveness of brands' communications, we leverage the infusion of technology to amplify creative output, thus providing marketers with effective executions designed to forge a strong bond with consumers.

Production

We have an in-house production team with a collective experience of 25 years in the advertising industry. We are experienced both in traditional and new media, producing small to large scale productions. We provide an end-to-end production process where we do everything from concept pitches and feasibility consultations to actual production executions to editing ready for broadcast.

Measurement and Analytics

To help brands appreciate the true impact of their communications and content, we run various creative executions through a series of tests to deeply analyze and measure effectiveness against set objectives.

Additional Services:

Influencer Management

We drive brand amplification and engagement by leveraging partner influencer networks. Together, we develop and execute innovative influencer marketing efforts that strengthen the brand messaging. Our IM team develops creative concepts to campaign realisation, measures and provides reports on each campaign.

Dashboard Automation

We gather and analyze platform traffic and activity data and turn these into insights that enhance the customer purchase journey.

Creative Automation

We provide dynamic content services that are informed by data and results, enhancing the reach and relevant of the content for the end consumer.