NuWorks Spotlight is the agency’s PR and Communications arm. We aim to create relevance and desire for brands through an omni-channel and strategic approach that will center around creative executions and a range of platforms and creators.
A team of specialists with well-established relationships with journalists, editors, celebrities, KOLS and influencers
Passionate about continuously elevating the PR and communications landscape
Experts behind some of the most successful brands today
Powered by data and technology
Leverages the latest tools for analytics and trendjacking , sentiment analysis, identifying audience demographics, measuring KPIs and performance
Close collaboration with partners to understand their objectives, target audience, and industry landscape
Communication strategies align with our clients’ objectives and business needs
Brave, creative ideas and innovative approaches to help brands stand out
Lead the change to develop unique campaigns that capture attention and generate buzz
Good enough is never good enough
Attention to detail and more than 100% of our efforts
"Advertising is saying you're good. PR is getting someone else to say you're good."
Jean-Louis Gassée
This is Storyteching amplified through the right touchpoints and excellent execution of plans.